Partner with an influencerĪccess exclusive, weekly social media bootcamps hosted by TikTok experts as soon as you sign up, with insider tips on how to: If you’re creating content for sponsorships, hit the button (or risk your video being taken down). TikTok created the Branded Content toggle to make sure that users were being transparent. People don’t like being deceived-and it turns out, apps don’t like it either. Making a couple of (non-sponsored) posts chatting up your favorite pair of shoes will make that elusive specialty sock brand more likely to want to partner with you. Create a few non-sponsored postsīrands will want to see that you have what it takes to drive sales to their business. Websites like Templatelab offer press kit templates for free. Make them want to see what happens next, bag of popcorn in hand. It hypes up all of the great things about you (and gives brands good reasons to work with you) and includes contact information, photos, and notable achievements.
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Our favourite is Jalapeño 🌶, what’s yours? #KDFlavourBoost original sound – AileenchristineeeĪ press kit is like a movie trailer for yourself. your OG KD with the new KD Flavour Boosts. So, make sure that your sponsored content aligns with your regular content. Not only is this confusing, but it also makes you look like a sellout. If your TikTok is all about your raw vegan journey and all of a sudden you start posting about your favorite local burger joint, your followers will see right through you. Here are some tips for getting started with sponsored content: Only reach out to brands or organizations you really love can’t fight anti-asian racism with anti-black rhetoric and/or tactics. Your followers may care about your inspirational soup metaphors or how many languages you can speak or manicure, but they care about your ethics, too. The way you engage with your audience is uniquely yours. Which brings us to an important point: don’t seek out to partner with companies whose views don’t align with your own.
In other words, influencer marketing is blowing up on the platform.Īccording to the same study from eMarketer, companies want to partner with folks who have a following that knows and trusts them, particularly in the context of the COVID-19 pandemic and ongoing social justice movements. marketers planned to use TikTok for influencer campaigns-but in March 2021, that number went up to 68%. A study on influencer marketing found that in December 2019, 16% of U.S.
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(Though we’re not recommending taking any free skydiving offers).Īnd brands are very much interested in entering such paid collaborations. That’s the goal, right? For example, a brand might pay you to make a TikTok video talking about how great their soy candles smell, or you might receive a free skydiving trip in exchange for posting about it. Sponsored content on TikTok is defined as content for which you receive something of value. There are many ways to make money on TikTok (see below), and how you go about monetizing your account will determine your earnings. And while TikTok may seem like a new frontier, the strategies you can use to make money will probably look familiar (check out our guides to making money on Instagram and Youtube).
Similar to social media creators active on other platforms, many TikTok users have already reached financial success through the app. While there are official, app-funded methods of earning cash, there are plenty of other ways that you can make money on the platform-even if you don’t have a ton of followers. You can then apply to the TikTok Creator Fund in the app.īut just like painting a picture or determining your ex’s ex’s relationship status, making money on TikTok requires a little creativity. To make money on TikTok directly you must be 18 years of age or older, have more than 10,000 followers, and have at least 100,000 views over the last 30 days.
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Bonus: Get a free TikTok Growth Checklist from famous TikTok creator Tiffy Chen that shows you how to gain 1.6 million followers with only 3 studio lights and iMovie.
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